THE BIG BOOK OF SMALL BUSINESS
You Don't Have to Run Your Business By the Seat of Your Pants**
A glaring hole in the business bookshelf is finally filled. Until now, there wasn't a fingertip resource for handling everything that the business day throws at you. Enter Tom Gegax's The Big Book of Small Business, a soup-to-nuts management guide that stands in stark contrast to the rows of magic-bullet books that promise overnight prosperity.
Visionaries like Best Buy founder and chairman Richard Schulze, One Minute Manager author Ken Blanchard and mind-body pioneer Deepak Chopra are lining up behind Gegax. They know that The Big Book of Small Business charts a new course, combining hard-nosed accountability and efficiency (profits first) with an enlightened approach (people first) in one practical package that honors both. After all, it’s leaders who are tough-minded and warm-hearted that wind up leading happy people producing healthy profits.
As thorough as a textbook, as lively as a newsmagazine, The Big Book of Small Business is an indispensable slingshot for the millions of scrappy Davids taking on corporate Goliaths. It doesn't propose drawing-board theories that should work; it's jammed with real-world practices that do work. Its street-smart tips and techniques connect the dots between every aspect of business in unprecedented detail.
Why is The Big Book of Small Business striking such a chord with CEOs and entrepreneurs across the country? Order your copy today and find out.
Regularly $29.95, now as low as $22.76.
**Previously published as By The Seat Of Your Pants: The No-Nonsense Business Management Guide
|
